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Originally published in
the Grand Rapids Business Journal, March 7, 2005.
In April of 1985, I was in my senior year of
college at Michigan Tech. Michigan Tech is in Houghton, which
is on the Keweenaw Peninsula, which is at the very north of
Michigan's Upper Peninsula. (Mapquest
link) I was young and
in love, and so I planned to meet Jane (who lived in Flint)
for Easter at the bridge -- the Mackinaw Bridge, which connects
Michigan’s Upper and Lower Peninsulas.
Michgian's state motto? "If you seek a pleasant peninsula,
look about you." Which is a nice way of saying, "If
you ever want to go for an early spring drive, expect any number
of lakes to dump an assload snow on you." I had forgotten
about the motto and left a warm and sunny Houghton in tennis
shoes and a windbreaker. By the time I got to Marquette (100
miles to the south and east), blizzard conditions had closed
M-28 along Lake Superior.
Undaunted, I continued on US-41 through the center of the
UP (Upper Peninsula), a road that was also closed, or so I
was told by the very surprised people at the other end. I had
every reason to believe that this was true because the road
had been reduced to a single, semi-navigable path and the only
other vehicle that I encountered on the way was a logging truck...
going the other way. By the time I saw the headlights, I didn’t
have time to think. I drove toward the truck and at the very
last second, swung the steering wheel of my Dad’s Buick
Century hard to the right toward the shoulder, swung hard left,
stomped the accelerator, and the rear wheels kicked the car
back on to the road just as the logging truck passed. After
some crazy counter-steering, I got the car back under control.
Fifteen minutes later I scooped my wildly pulsing heart off
the dashboard and returned it to my chest cavity.
Seven more hours and a few additional near-death experiences,
I met Jane at the Big Boy restaurant in St. Ignace where she
had waited and wondered in those pre-cell phone days as to
my existence. The same Jane who had scooted across the Mackinaw
Bridge in her powder-blue Chevette, the last car to pass before
it was closed due to high winds.
My point? Well, it's actually the very same point as this
week's comic: It is only the truest and deepest of feelings
that can make you do really, really stupid things. It was love
(oh, all right –- and no small measure of lust) that
sent me ever forward across the UP when the smart thing would
have been to turn back. And it is the entrepreneurial spirit
(oh, all right –- and no small measure of greed) that
impels small business owners when often the smart thing for
them to do is give up. Especially in Michigan. Unless you’re
going into the car repair business. There’s pretty steady
money in that.
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